Fashion for Social Action


Fashion for Social Action

Date: Wed, Nov 28, 2018 06:00PM
Price: $15, $13.50 Friends

Join us for an inspiring evening celebrating young entrepreneurs who are changing the world through their ethical fashion lines.


The clothes, shoes, and jewellery we wear don’t just express our style, they also connect us to people and environments around the world.


Four visionaries devoted to improving lives and sustainability will share the stories of their acclaimed brands in a moderated panel session. An installation featuring their much sought-after collections will follow.


Inspired by the Museum’s exhibition Emperors & Jewels, which explores the historical role of style in the Mughal Courts, this event will further the conversation on the future of fashion.


The Brands:

  • Pedram Karimi creates gender-neutral clothing from sustainable, vegan sources.
  • Kotn makes fine-cotton basics that support development projects in Egypt.
  • Zendagi’s jewellery line is handmade by artisans in remote Pakistani mountain villages.
  • Alice + Whittles brings economic opportunities to Sri Lanka with the production of their classic rubber boots.


Panel Moderator:

  • Anne Pringle from Lucky Iron Fish, a Canadian social enterprise solving the global iron-deficiency crisis.



Pedram Karimi founded his eponymous and genderless fashion line in Montreal in 2012. The eco-friendly and vegan-inspired brand aims to offer inclusive, timeless, thought-provoking clothing that all individuals can wear. Karimi, who’s lived in six countries, studied fashion at the London College of Fashion in England and at Montreal’s College LaSalle.


Rami Helali is the co-founder and CEO of Kotn, a line that proves it’s possible to combine design, quality, and ethical manufacturing, without costing a fortune. Helali holds a business degree from the Ivey School of Business at Western University. After working in investment, he spent six months in Egypt setting up production and logistics for Kotn.


Sofi Khwaja co-founded Alice + Whittles after working with the United Nations in North Africa, an experience which led her to innovate ways to better deal with poverty. The fair-trade line of rainboots is stylish and sustainably made. It has led Khwaja to become one of the few female South Asian CEOs of a rapidly expanding, socially conscious fashion company.


Farrukh Lalani is the founder and creative director of Zendagi, a handmade jewellery line that grew out of her experiences working in NGOs in Central Asia and Pakistan. Lalani saw that market access was often lacking, and she decided to address the problem in the K2 region of Northern Pakistan. Zendagi aims to offer sustainable livelihoods and social programs that provide a path out of poverty.





Anne Pringle is the Partnerships & Impact Manager at Lucky Iron Fish. She holds a master’s degree in Environmental Applied Science and Management from Ryerson University, and a bachelor’s degree in International Development Studies from York University. She recently joined Lucky Iron Fish, which has developed a treatment for iron-deficiency. When used during cooking, their carefully tested cast iron fish (a symbol of luck in Cambodian culture where it was first introduced) has been shown to provide an entire family with up to 90% of their daily iron intake for up to 5 years.

Alice + Whittles, Kotn, Lucky Iron Fish, Pedram Karimi, Zendagi artisinal jewellery logos

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